Monday, November 21, 2011

Blog vs. Website

One of the questions asked was: “What is the difference between Blogging and having a Website”.
The biggest difference between the two is one is Dynamic and the other is Static. I think you can guess which is which.
Blogging is the Dynamic choice for someone who has something to say, sell or portray. Once you start a Blog it is best to try to update it every day. That way you can build a readership and potential customers since that should be your objective. You want to keep to the subject matter as much as possible. Put a link to anything you find that is pertinent to your content (just don’t over do it). If you DO have a Website, make sure to put a link to it in an accessible spot on the Blog so that people can see your main products and services, which can range from anything want such as food advice, technology, or a drug treatment center.
A Website is Static. This is where you actually describe your products and/or services. You can update a website as often as you like, but this is usually only done if your products change, you have a Sale, or something of that nature. You should have a link to your Blog on this site to allow customers to get updates as often as you post them.
If you have both Blog and Website, use them in conjunction with each other. Make sure people can find both as easily as possible. If you use RSS and Blog Feeds, list each in the appropriate catagory, the more exposure the better.
Remember, BOTH could have a place in your plan for Working at Home. Optimize your use of the Internet for your Business.

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